MAPS 2024 Americas Annual Meeting

With MAPS 2024 almost upon us, we just wanted to reach out and ask if you have some free time in your schedule to connect at the event? The VISFO team will be launching iGen, a new insight management solution, and would be thrilled to demonstrate how the platform can effortlessly elevate insight effectiveness and demonstrate impact across your organization. Visit us on Booth 508 to find out more! Our President, Carol Heggie, will be on the stand and would love to take you through a demo of how iGen can work for you.

Meet iGen

We’re incredibly excited to launch our new software system at MAPS and showcase how data clarity equals decision power. Our end-to-end solution is purpose built to facilitate effortless insight management. Not only does the system connect you to the customer voice in real time, but also the scientific conversation as a whole, enabling you to instantly spot trends, themes and topics at a country or global level, empowering you to optimize your medical strategy. 

iGen is a system designed to bring together internal and external data sources, tagging and linking content to surface insights in real time. The platform synthesizes insights from the field, conferences, advisory boards, clinical trial data, news media and publications, as well as social & digital media to help you:

• Improve insight submission
• Streamline insight reviewing and collaboration
• Automate reporting
• Power next best action
• Demonstrate Medical Affairs effectiveness

Designed for Medical Affairs teams by Medical Affairs teams, iGen can be configured to the field and head office, as well as other key organizational functions. Visit us at Booth 508 to learn more.