iGen powered by VISFO

Drive strategy and demonstrate impact with our Medical Affairs insights engine.

A VISFO "Multi-channel analysis" interface. It displays two "Hot topics", as well as "Field insight trends", and a "View insight report" option.
iGen

Data clarity, decision power

Smarter, faster insight management starts with iGen. Consolidate your data and simplify workstreams in one easy-to-use platform.

Accelerate decision-making

Accelerate
decision-making

Enhance decision quality

Enhance
decision quality

Measure decision impact

Measure
decision impact

iGen ensures improved inputs, giving you enhanced outputs.

Elevate interaction outputs.

Optimize field interaction outcomes across teams with a structured and transparent Medical Affairs reporting systems.

Support input of customer feedback that is aligned with your listening imperatives and organizational strategy

Input observations anytime, anywhere on mobile, tablet, and desktop

Easily assign and adapt Medical Science Liaison (MSL) listening imperatives in response to evolving priorities

A VISFO "Content" interface, displayed on desktop and mobile. It includes selections for content type such "HCP interaction" which lead to a drop-down input form.
A VISFO "Topic analysis" dashboard. The board includes sections such as "Key field insight" and "Suggested next actions".

Unify your data landscape.

Contextualize field interaction data with information from publications, news and social media, and scientific events, for a unified view of your data landscape.

Connect seamlessly with your current Customer Relationship Manager (CRM) and other systems

Zero information loss

Dynamic data visualizations

Transform observations into insights.

Identify and interrogate key topics, themes, and trends across multiple, integrated channels.

Analyze activity for any topic relevant to your strategic imperatives

Spot emerging signals, enabling you to respond rapidly

Facilitate discussion with in-app chat functionality

A VISFO "Multi-channel analysis" interface. It displays two "Hot topics", as well as "Field insight trends", and a "View insight report" option.
A VISFO "Topic analysis" dashboard. The board includes sections such as "Key field insight" and "Suggested next actions".

Turn insights into actions.

Inform decision-making with iGen’s user-friendly reporting interface and real-time updates.

Rapidly create, personalize, and export reports into your preferred file format

Track and log selected insight reporting metrics in time (for e.g., relevancy, shares, and outcomes)

Continuously guide field activity with transparent workflows that highlight actionable, high-impact insights