Thinking, evidence
and proof.
A working library, not a blog. Case studies from real engagements, short-form insights, deeper guides and the latest from VISFO.
- Case studies
- 29
- Insights
- 39
- News
- 6
Everything in one place.
Every case study, insight, guide and news item, newest first.
AI-enabled demand engine
Content, personalisation and analytics wired together to compound demand over time.
8 Feb 2026
The hidden value of revisiting old work
Revisiting past projects in health informatics unlocks creativity, refines methodologies, and strengthens team capabilities, promoting a culture of continuous learning and innovative problem-solving for future challenges.
12 Oct 2025
The innovation challenge
Explore how healthcare and technology intersect amidst digital transformation. Emphasizing collaboration and adaptability, we tackle the innovation challenge, leveraging AI for improved patient outcomes and efficient solutions.
8 Oct 2025
What great problem framing looks like in life sciences
Effective problem framing in life sciences enhances clarity, identifies actionable challenges, and aligns teams, fostering innovation and improving healthcare outcomes through well-defined, collaborative solutions.
15 Sept 2025
Evidence is the product: Why methodology matters so much
VISFO emphasizes the importance of rigorous and transparent methodologies in health intelligence, ensuring quality insights and fostering collaboration to empower clients in navigating complex healthcare challenges effectively.
15 Sept 2025
Why translational thinking matters more than ever
Translational thinking is vital for healthcare, bridging research and application. It enhances communication, fosters collaboration, and transforms insights into strategies that improve patient care and market responsiveness.
15 Sept 2025
Positioning an early-stage asset for real-world success
We helped a pre-clinical oncology company define its market opportunity, shape a compelling value narrative, and equip its team with the evidence and tools needed to engage stakeholders and secure funding.
18 Aug 2025
How we turn short-term projects into long-term value
Transform short-term projects into long-term value with our strategic approach, delivering quick insights, scalable solutions, and continuous improvement through AI, empowering your organization for lasting success.
6 Aug 2025
AI is a journey
We empower clients through collaborative consulting in AI, ensuring tailored solutions that integrate seamlessly into existing operations and foster meaningful, sustainable transformation. Trust and co-design drive our approach.
6 Aug 2025
Enhancing strategic decision-making: an acquisition case study
A focused diligence project to evaluate market opportunity, resource implications, and long-term viability of a potential asset.
5 Aug 2025
Where generative AI fits in pharma workflows, and where it doesn’t
Explore how generative AI can enhance pharma workflows by accelerating drug discovery and optimizing clinical trials, while recognizing its limitations and the necessity of human expertise.
5 Aug 2025
Cutting through the noise after FDA approval
Digital analysis revealed the real response to a newly approved drug and identified the voices that mattered most.
4 Aug 2025
VISFO launches new website and a new way to explore how we solve problems
VISFO’s new website shows how we solve tough pharma challenges fast, turning data problems into lasting solutions with an interactive tool that brings our process to life.
16 Jul 2025
The overlooked power of prototypes in driving alignment
Prototypes turn abstract plans into clear decisions. See how three quick demos aligned multiple teams, accelerated progress, and proved that speed is real currency in pharma.
16 Jul 2025
Designing a trial with the finish line in mind
Maximising the chances of becoming a new standard of care, before a single patient is enrolled.
14 Jul 2025
Bridging data gaps to make better launch decisions
A pre-launch biotech company needed to understand which indication to prioritise. We helped them see the full picture by filling data gaps and connecting clinical, commercial, and digital perspective
14 Jul 2025
Elevating a competitive strategy in a new therapy area
How we used digital analysis and topic modeling to help a newly expanded team catch up and compete
14 Jul 2025
Strategic clarity for Phase 3 and beyond
Bridging data gaps to shape smarter trials and build confidence in future positioning across clinical and commercial teams.
14 Jul 2025
Exploring new market potential for an established supplement
We helped a consumer health team identify credible new indications and engagement targets for an over-the-counter fiber product.
14 Jul 2025
Strategic impact through smarter conference engagement
A digital-first strategy helped our client stand out at a crowded congress, amplify their voice, and shape future engagements.
14 Jul 2025
Mapping scientific potential to support OTC market expansion
A focused review of the scientific and digital landscape to uncover novel indications and guide engagement strategy.
14 Jul 2025
Assessing product risk through real-world digital evidence
Using unbiased data to inform commercial decisions and protect brand reputation in a new international market.
14 Jul 2025
Shaping medical content strategy with digital intelligence
How we helped a Medical Affairs team decode the HCP conversation and plan content that resonates.
14 Jul 2025
Creating an intelligence hub to guide early scientific decisions
Helping a global consumer health company spot emerging trends and direct research efforts through a unified intelligence platform.
14 Jul 2025
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Real engagements, by service.
Grouped by Launch, Projects and Product. Anonymised where we have to be; specific on a call.
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