Patient advocacy
The long-view advocacy plan, the partner shortlist and the operating model for embedding patient voice.
Shortlist it, send it over — we come back with the shape we'd actually recommend.
What patient advocacy actually is.
The long-view advocacy plan, the partner shortlist and the operating model for embedding patient voice across functions, not a one-off partnership written up as a strategy.
Built for medical and corporate-affairs teams standing up an advocacy programme or refreshing one that has drifted into transactional sponsorships. Designed to outlast a single launch.
- Written advocacy strategy
- Partner shortlist with engagement priorities
- Operating model for embedding patient voice across functions
- Governance, cadence and measurement framework
- Working session and handover
Add the pieces you'd want and we'll build a shortlist you can review, reorder and send over. No pricing wall, no commitment — we come back with what we'd actually recommend, including anything you don't need.
Approach, modules, delivery.
Move through the tabs to see how the work runs, what it's made of and what lands at the end.
Inputs
- Universe of patient advocacy groups (PAGs) for the indication
- PAG programme scope, governance and engagement readiness
- Therapy-area context and competitor PAG engagement
Method
Discover, score and engage PAGs at scale using a 14-criterion composite scoring model that tiers PAGs by strategic fit, programme depth, governance and engagement readiness. The output is a filterable PAG universe, a geographic distribution view and exportable shortlists ready for governed decisions, not a generic stakeholder map.
Assumptions
- PAG universe is reasonably observable across registries, social and conference signal.
- Engagement strategy will be governed by your existing patient-engagement compliance framework.
Limitations
- Composite scoring is a decision support tool, not a substitute for the relationship.
- PAG governance and capacity changes, refresh the universe annually.
Think this belongs in your scope?
Add it alongside anything else that fits, then send the shortlist over. We'll reply with the shape we'd recommend — sequence included, and the parts we think you can skip.
Build what comes next.
Whether you need growth, answers or capability, VISFO helps you move earlier and faster.