VISFO Launch/Foundation

Hub

Central martech hub, instrumented from day one, plugs into your CRM.

Foundation

Shortlist it, send it over — we come back with the shape we'd actually recommend.

What it is

What hub actually is.

Most early martech is a graveyard of half-used tools where the CRM, the site and the outbound sit in three different worlds. The Hub is the single instrumented layer that joins them.

Every event from every surface, page view, form fill, outbound reply, content read, room visit, lands in one model, gets scored, gets attributed, and pushes into the CRM the team already uses. Not a replacement for the CRM. The layer that makes the CRM useful.

What you get
  • Configured CRM, marketing automation, analytics and attribution
  • Event model (around 25 named events) with consistent naming and properties
  • Integration spec across every surface and channel
  • 5–7 dashboards the team actually opens
  • Runbook, team enablement and one month of co-pilot
Build a scope of work

Add the pieces you'd want and we'll build a shortlist you can review, reorder and send over. No pricing wall, no commitment — we come back with what we'd actually recommend, including anything you don't need.

How it works

Approach, modules, delivery.

Move through the tabs to see how the work runs, what it's made of and what lands at the end.

PIP

Pipes

Every surface and channel connected to a single event bus.

Live
EVT

Event model

Around 25 named events with consistent properties across surfaces.

Live
ATR

Attribution

Multi-touch attribution per lens (Investor, Partner, Customer) read from the same model.

Live
DSH

Dashboards

5–7 dashboards the team actually opens, not 50 they don't.

Live
CRM

CRM sync

Hub is system of intelligence, CRM stays system of record. Bidirectional sync with field mapping.

Live
RUN

Runbook

Documentation and team enablement so the team owns the stack after handover.

Live
Scope builder

Think this belongs in your scope?

Add it alongside anything else that fits, then send the shortlist over. We'll reply with the shape we'd recommend — sequence included, and the parts we think you can skip.

Build what comes next.

Whether you need growth, answers or capability, VISFO helps you move earlier and faster.