What is workflow integration?
Workflow integration is the process of designing a product, service, or data solution to fit seamlessly into the daily routines of its users. In healthcare, this may involve compatibility with electronic health records, decision support systems, or existing care pathways. Ease of integration influences adoption and sustained use.
Why is workflow integration important in product success?
Even highly effective treatments can struggle to gain traction if they disrupt existing systems or require additional effort. By aligning with established workflows, companies can improve clinical adoption, increase user satisfaction, and reduce implementation barriers. Workflow integration is a key consideration in both product design and go-to-market strategy.