What is population health impact?
Population health impact assesses how a medical product or strategy influences disease burden, healthcare utilization, or mortality across an entire population. It considers factors such as treatment uptake, access, adherence, and health disparities. This metric is often used in health policy and payer decision-making.
Why is population health impact important in pharmaceutical strategy?
Demonstrating broad health benefits strengthens a product’s case for reimbursement and public health inclusion. It supports real-world value narratives and aligns with the priorities of payers, policymakers, and advocacy groups working to improve outcomes at scale.
