What is an indication assessment?
An indication assessment is a strategic evaluation that identifies and assesses potential market opportunities for a new product or medical device across various indications, thus facilitating determination of which to prioritize for development and launch. An assessment may involve analyzing the characteristics of the different potentially addressable patient populations, unmet medical needs and competitive landscapes, as well as evaluation of potential market value.
What is the purpose of an indication assessment?
The purpose of an indication assessment is to identify and prioritize therapeutic areas with the highest potential for commercial success. It helps determine clinical development strategies, and define the optimal time and sequence of product launches. Ultimately, indication assessments support informed decision-making to maximize the return on investment in new products.
Indication assessment is a core component of VISFO’s Cogni service offering. Click here to find out more.
