Understand the impact of your company activities, compare with your competitors and identify areas for improvement, or evaluate meetings and decide if you want to invest before you commit.

The challenge: Conferences are a major investment and offer the opportunity for meaningful interactions, data dissemination and disease education. Planned well, conference activity should begin before the meeting and last beyond the final session.

The solution: We actively monitor conferences, analyzing abstracts, company, physician and patient social media output and activity. We also explore competitor activities identifying hot topics, emerging trends and sentiment, matching this to your KPIs and questions.

Deliverables.

• A full conference breakdown of the key areas of interest
• Key influencers, contributors and groups
• Full analysis of your area of interest; data, competitors, media reach and metrics including year-on-year evaluation
• Investment decision support

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