# Medical Impact Dashboard
> Measure scientific exchange, narrative penetration and KOL adoption.
Source: https://www.visfo.health/product/medical-impact-dashboard
Tags: Dashboard

_Measure scientific exchange, narrative penetration and KOL adoption._

A standing measurement layer for medical affairs, share of voice, narrative penetration in the literature, KOL adoption of key claims, joined up across the stakeholder map.

## What it is

A standing measurement layer for medical affairs, share of voice, narrative penetration in the literature, KOL adoption of key claims, joined up across the stakeholder map rather than read from three disconnected reports.

The point is the answer to 'is medical affairs landing the story?' on the same screen the team plans against.

## How we run it

1. **Configure** — Lock the claims, the audiences, the literature scope and the measurement dimensions the dashboard has to serve.

2. **Connect** — Wire publication data, congress coverage, KOL adoption signal and the stakeholder graph into the measurement layer.

3. **Operate** — Surface share of voice, narrative penetration and claim adoption over time. Trigger re-look when a metric moves materially.

4. **Extend** — Add claims, geographies and audience cuts as the programme matures.

## What you get

- Share-of-voice measurement per claim and audience

- Narrative penetration trend in the literature

- KOL adoption signal joined to the stakeholder map

- Move-detection triggers when metrics shift

- Live wiring into Narrative Workbench and Stakeholder Graph
